Arriving at the height of baseball season and just in time for MLB All-Star week, San Diego-based sports performance company 100% debuted a limited edition collaboration with San Diego Padres shortstop Fernando Tatis Jr. The MLB All-Star teamed up with 100% for their first ever eyewear collection— 100% x Tatis 23 Limited-Edition.
The collection features 100%’s classic Speedcraft and S3 sport performance sunglass styles with Tatis’ signature hand-painted “GOLD” equipped with 100%’s new HiPER Gold Mirror Lens Technology, designed to enhance contrast and colors especially on the field. Both frames offer ultimate lightweight sport performance for baseball and are built for complete protection and maximum field of view. The Tatis 23 LE Gold Speedcraft sunglass features unapologetic styling and premium lens clarity with a bold peripheral field of view and premier protection enabling players to see clearly on sunny afternoons and under the bright lights of night games. Moisture management scoop temples with adjustable temple tips allow an optimal fit. The Tatis 23 LE Gold S3 blends form and function, offering a superb peripheral field of view, enhanced protection and an uncompromising fit.
“From day one, my relationship with 100% has been incredible. They give me the freedom to design what I want and how I want it, and that is what makes this partnership such a success,” says Tatis Jr. “I am excited to keep things fresh with this new limited-edition sunglass collection. Rolling these out with my signature gold color, I can’t wait to show the world how great this new product really is.”
Founder and CEO of 100% Ludo Boinnard comments, “This collab was 100% Tatis style. Taking inspiration from his signature color is a reflection of his fearless and authentic touch. Fernando plays ball in our hometown, so we get to experience just how special and inspiring he is on and off the field.”
Tatis is joined by a full roster of MLB players who rely on 100% sport performance sunglasses, including Pete Alonso of the New York Mets, Ronald Acuna Jr. of the Atlanta Braves and many more. We look forward to seeing more of our favorite boys of summer sporting 100% sport sunglasses.
–Christine Yeh
