—Victoria Garcia
PHILOSOPHY: “Perfect timing for spring with the sleek floral prints, Flora takes Silhouette rimless style to new levels with its vibrant color combinations and ultra-feminine look,” says Kristen McLaughlin, director of marketing at Silhouette. “This collection is positioned to offer rimless to a new wearer who may not have chosen rimless before.”
PRICE POINT: $$$$$
CONTACT: For additional information, contact Silhouette, (800) 223-0180; website: silhouette.com
INSIGHT
The collection debuts a new surface application technique that allows for floral embellishments on flat-shaped titanium temples. Wearers will also find an integrated snap hinge and adjustable temple ends that are associated with Silhouette eyewear.