By Andrew Karp: Group Editor, Lenses and Technology
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Carl Bracy, Essilor of America |
The new line consists of 37 unique polarized lens designs and material combinations. It combines the best designs and materials from Essilor and its KBco and SLC business units.
“Of the 150 million eyeglass wearers in the U.S., only 15 percent [23 million] have a primary outdoor pair and less than 7 percent [10 million] use polarized lenses,” said Carl Bracy, vice president of marketing for Essilor of America. “Essilor’s new Xperio lenses provide eyecare professionals with an opportunity to grow their practices by encouraging every clear prescription patient to also own a primary outdoor pair.”
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The new line consists of 37 unique polarized lens design and material combinations. |
The clinical studies also showed that Xperio polarized lenses improve contrast sensitivity and visual acuity by 75 percent, allowing wearers to experience the outdoors with exceptional clarity of vision versus ordinary tints. In addition, Xperio grey lenses allow for natural color enhancement, or the ability to see true color outdoors.
Essilor will soon release information about Xperio product availability as well as ECP and consumer materials and a new demonstration unit. ■