Jennifer Lopez returns as the face of GUESS and Marciano Worldwide. The fashion icon of all trades—actress, singer, dancer, entrepreneur—stars in the lifestyle brands’ spring campaign wearing GUESS eyewear styles from Marcolin.
Eyewear styles featured in the campaign include style 7719, an original “mask” inspired by the ’90s with open-spaced metal temples and characterized by the iconic Button “G” detail embellished with small stones; style 7682, a vintage inspired sunglass with acetate temples personalized with the iconic animal print and GUESS logo written in cursive; and oversized sunglass style 7689, which features a temple design characterized by small metal triangles inspired by the pylons of the Manhattan Bridge and a crystal waterfall charm hanging from the temple.
Art directed by Paul Marciano, chief creative officer for GUESS?, Inc., the campaign is shot through the lens of photographer Tatiana Gerusova in Santa Monica, Calif. Showcasing a striking collection of images highlighting Lopez in saturated colors and black and white, the campaign captures the classic Hollywood lifestyle against California’s serene palm trees and beach background. The campaign arrives just in time for spring as the weather warms up and we look forward to summer on the beach in our glamorous sunwear.